The user experience must be addressed throughout the entire building process while creating/designing your website. This is especially true in terms of design, as a poorly designed website can leave users perplexed, frustrated, and less inclined to return.
Even if you don’t believe yourself to have a strong eye for web design, you may still create a visually appealing, user-friendly website. Here are our top seven web design recommendations for all levels of designers to develop a gorgeous web development, straight from our design professionals to you.
No more than three fonts should be used.
The more fonts you use on a website, the more jumbled it will appear. Make a point of using a different font for your headers, body content, and one additional element (either your logo or calls-to-action). It’s absolutely great if your brand standards require you to use only one typeface. Simply ensure that the font is readable and at a reasonable size (the sweet spot for your content’s size is 14-16 px).
Choosing the Right Colors
Your website’s color scheme should be consistent. Don’t use a slew of different hues; instead, choose a color scheme. Also, try to keep all key call-to-action buttons the same color (making this color stand out on the website) so that visitors can easily distinguish between them.
If your logo has a primary color, use an online tool to choose two or three complementary hues. Paletton.com and Coolors are excellent resources for locating the finest complementary colors for your website.
Your Friend is White Space
Do you have a room with neutral-colored walls in your home? We’re guessing you do; having crazy-printed wallpaper all over your house would be incredibly distracting. Consider this: no one would notice your home’s characteristics or furnishings if it were surrounded by bold, busy walls!
The same logic holds true for websites. Don’t try to cram something into every pixel of your pages; instead, enjoy the white space. You can draw your visitors’ attention to places on your website that you want them to focus on by leaving white space. It also makes your site look cleaner and uncluttered, which is essential for good design.
Learn how to use a grid system.
Every text block, button, and section on a tidy website is exactly aligned. This is where a grid system comes into play; while this is a more “intermediate” advice, it will make a significant difference in the appearance of your website. Keep reading because the next suggestion and this one go hand in hand.
Designing for Mobile Devices
Today’s standard for website design is responsive web design. You will not be able to develop a responsive website without knowing how to use a grid system. Check out our post on responsive design for more information, and keep these pointers in mind.
Content Hierarchies Should Be Used
A page with a lot of text can cause users to hit the back button on their browsers. Use subhead hierarchies with brief body copy to follow for your blog articles or any pages that will feature a list (i.e., your products/services page) (hey, that’s kind of like this post). This will break up the material and make it easier for visitors to read and scan.
The more straightforward the navigation, the better.
Keep your navigation straightforward and visible on every page to make it easy for your visitors to navigate your site. Make your logo clickable to the homepage and include it in your navigation. You’ve struck “web design gold” as long as your navigation is as simple as possible.
Designing a website may be as much fun as you make it! Designing your website through the perspective of your audience/visitors is a fantastic initial step in website planning. Consider how they would like to see your website and what elements they would like to see. Your website will naturally become a well-designed website if you can endeavor to create it utilizing the ideas above in conjunction with the user experience.